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Just a few weeks after Wal-Mart announced in the Wall Street Journal that it was going to start buil?

  • Al Norman
  • April 9, 2012
  • No Comments

Just a few weeks after Wal-Mart announced in the Wall Street Journal that it was going to start building smaller 40,000 s.f stores because its supercenters were “too busy and not convenient”, along comes Home Depot and spills the same story to the same newspaper. On May 13 Home Depot announced that it was going after the $50 billion “home improvement convenience market” that doesn’t take place inside the large Home Depot caverns. The press release said Home Depot was going to build four “traditional hardware stores” in New England. These stores, which the Wall St. Journal mistakenly called “neighborhood” stores, are aimed at the small do it yourself homeowner. The new 35,000 s.f. prototype store is slated for “densely populated areas” says Home Depot. Although these stores will be about one-third the size of their over-scaled stores, they are still significantly larger than most “neighborhood” stores–of any variety. So far, no one in the media has put together the fact that both Wal-Mart and Home Depot, which have come under increasing citizen opposition to the “big box” style store, have come to the conclusion to downsize their stores. Home Depot, for example, lost bids in three New England towns within the past month in large measure because their stores were considered too large by local citizens. Coincidence? Or the direct result of negative citizen response to megastores?

There is no such thing as a 35,000 s.f. neighborhood store. Home Depot now operates 657 stores in the U.S. and Canada, and wants to double that number by the year 2001. Go to Home Depot’s internet page and send them a citizen comment: Your stores are still too big for our “neighborhood”!

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Al Norman

Al Norman

Al Norman first achieved national attention in October of 1993 when he successfully stopped Wal-Mart from locating in his hometown of Greenfield, Massachusetts. Almost 3 decades later they is still not Wal-Mart in Greenfield. Norman has appeared on 60 Minutes, was featured in three films, wrote 3 books about Wal-Mart, and gained widespread media attention from the Wall Street Journal to Fortune magazine. Al has traveled throughout the U.S., Barbados, Puerto Rico, Ireland, and Japan, helping dozens of local coalitions fight off unwanted sprawl development. 60 Minutes called Al “the guru of the anti-Wal-Mart movement.”

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The strategies written here were produced by Sprawl-Busters in 2006 at the request of the United Food and Commercial Workers (UFCW), mainly for citizen groups that were fighting Walmart. But the tips for fighting unwanted development apply to any project—whether its fighting Dollar General, an Amazon warehouse, or a Home Depot.

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