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Court Ruling Calls Wal-Mart Bluff

  • Al Norman
  • March 7, 2008
  • No Comments

Wal-Mart lost a high stakes bet this week in a small California city. A court ruling has forced their hand. Red Bluff, California is a small community of just over 14,000 people. The city’s mission says: “To sustain consistency, growth and a high quality of life in our community, we are committed to long-range planning, effective management of resources and openness toward innovative ideas.” Apparently city officials consider a Wal-Mart supercenter to be an innovative idea — but local residents did not agree. Now a court has stepped in put its cards on the table. According to the Red Bluff Daily News, a Tehama County judge this week ruled against the city of Red Bluff in a lawsuit that will delay the building of a 198,785 s.f. Wal-Mart Supercenter. This is a setback for Wal-Mart, which has been trying to bluff its way past Red Bluff officials since the fall of 2003. That’s when Wal-Mart filed its site plan. It took the city until June of 2005 to complete its Environmental Impact Report, as required by the California Environmental Quality Act (CEQA). The EIR was approved in November of 2006, but the following month, a resident’s group called “Citizens for a Healthy Community” filed a lawsuit on charges that the EIR failed to meet CEQA standards. The CHC lawsuit charged that the number of parking spaces was 34 spaces too small, the level of noise was unacceptable, and there was a real threat of urban decay because the new supercenter was going to leave the city’s current Wal-Mart empty. The lawsuit charges that lack of adequate parking would lead to other traffic problems. “Specifically, individuals who are unable to find an on-site parking space will be forced to leave the site and search for parking either on surrounding streets or in the parking lots of nearby businesses,” said a traffic engineer, Neil Liddicoat, hired by the residents. County Judge John Garaventa said the city also failed to measure the effect of nighttime deliveries on sleep. The lawsuit claims that Wal-Mart would receive 7 deliveries at night between 10 pm and 7 am each week. The citizens also noted that “Wal-Mart has left many vacant and deteriorating former stores across the country after opening nearby Supercenters.” Red Bluff City officials were smart enough to reach an agreement with Wal-Mart that the retailer will pay for all the legal costs that result from this lawsuit. That expense could mount up if this lawsuit drags out. It also means that Wal-Mart’s adventure in Red Bluff is going to stretch beyond the five years it has already cost the company. Shareholders will not be pleased to learn that five years have gone by without one single dollar in sales at this site. Wal-Mart now has to decide if it will appeal the court’s ruling, or redo the Environmental Impact Statement.

Many communities mistakenly pay for these legal costs themselves — even though they are “defending” the permit of a multi-billion corporation. There is no need for local residents to pay one dime to defend Wal-Mart’s permits. “I’d like the residents of Red Bluff to know that this lawsuit was anticipated,” one city official told the Red Bluff Daily News. “While the project has to go through another step, this will not be an expense to the taxpayers.” Particularly interesting in this court ruling is the detail on Wal-Mart’s impact on the sleeping habits of its neighbors. This case also raises issues which have been raised in California citizen’s appeals before, especially the concern over urban blight caused by empty Wal-Mart stores left behind by the retailer. This was a salient feature of the Bakersfield, California fight. Readers are urged to email Red Bluff Mayor Forrest Flynn with the following message: “Mayor Flynn, I am pleased to hear that a judge has ruled against Wal-Mart in his recent ruling. Red Bluff already has a Wal-Mart, and the only new feature your city gets is another grocery store. This will result in the closing of existing grocery stores, so what added value does it bring to your city? I’m glad that Wal-Mart is footing the bill for your legal costs, because citizens shouldn’t have had to bring this lawsuit at all. You should urge Wal-Mart to pull their project, and be content with the discount store they already have in Red Bluff. The company is already dramatically cutting back its new supercenters, a small community of your size does not need the larger store. Most of the sales tax increase you are hoping for will merely come from existing merchants. Call Wal-Mart’s bluff, and ask them to pack their plans, and leave.”

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Picture of Al Norman

Al Norman

Al Norman first achieved national attention in October of 1993 when he successfully stopped Wal-Mart from locating in his hometown of Greenfield, Massachusetts. Almost 3 decades later they is still not Wal-Mart in Greenfield. Norman has appeared on 60 Minutes, was featured in three films, wrote 3 books about Wal-Mart, and gained widespread media attention from the Wall Street Journal to Fortune magazine. Al has traveled throughout the U.S., Barbados, Puerto Rico, Ireland, and Japan, helping dozens of local coalitions fight off unwanted sprawl development. 60 Minutes called Al “the guru of the anti-Wal-Mart movement.”

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Learn How To Stop Big Box Stores And Fulfillment Warehouses In Your Community

The strategies written here were produced by Sprawl-Busters in 2006 at the request of the United Food and Commercial Workers (UFCW), mainly for citizen groups that were fighting Walmart. But the tips for fighting unwanted development apply to any project—whether its fighting Dollar General, an Amazon warehouse, or a Home Depot.

Big projects, or small, these BATTLEMART TIPS will help you better understand what you are up against, and how to win your battle.